With filmmakers making a beeline for school campuses in Kerala, it would seem coming-of-age higher secondary romantic comedies are passé in Malayalam cinema. However, producer and actors of Kerala’s latest high school rom-com, Thanneer Mathan Dinangal defended the movie saying its ‘simplicity’ sets itself apart from other movies of the same genre.
According to Vineeth, 2019 has been a great year for Malayalam cinema so far. “The digital penetration has opened the platform for wide-viewing. People speaking other languages and working in other cinemas are now watching and talking about Malayalam cinema.”
He said there’s a huge demand for Malayalam cinema from youth in Tamil Nadu and Andhra Pradesh as well. “For example, when I was watching Uyare in a theater in Chennai, the audiences were mostly non-Malayalees,” he added.
According to Vineeth, a dramatic increase in the quality of scripts, improved investments, and the sticking to rooted-story telling, use of simple plotlines and relatable characters have greatly improved Malayalam cinema in recent times.
Meet the young stars of Thanneer Mathan Dinangal.
For 16-year-olds Mathew Thomas and Anaswara Rajan, Thanneer may just be the movie that propel them to the limelight. Both said they entered the industry without much ambition to “make it big”. Thomas was picked to play Jaison after his phenomenal performance in Kumbalangi Nights.